Description of the Typeface by the Submitter

A contemporary Serif type family for continuous text and display. Israel, a multi-cultural arena, requires trilingual typographic solutions. This endeavor is particularly challenging as it involves crafting cohesive type systems encompassing Latin, Hebrew, and Arabic, each with unique characteristics. Despite the inherent complexities, maintaining cultural authenticity while adhering to consistent design principles across all scripts is crucial. Over the last few years, I have explored cursive letterforms as a secondary style within one Hebrew typeface (the notion of Italic is foreign to Hebrew). I aim to design type systems that pioneer the use of cursive styles and give Hebrew typographers the same possibilities as Western typographers have. Here, for the first time, an innovative approach emerged by developing a unique Arabic sub-style: drawing inspiration from traditional Ruqaa calligraphy, this style was meticulously selected for its distinctive visual qualities.