Nejdeh Hovanessian – Why sometimes it doesn’t feel like “Persian”?!

Armenian-Iranian designer Nejdeh Hovanessian is giving insights into the Arabic script as it is used in Iran, in calligraphy and typography. How cultural preferences are different, and how the Persian style is often more organic and softer. Painting a playful picture for the audience he likens the Arabic Naskh style to classical music, and the Persian Nastaliq to Jazz. 

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